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Black Oud: The New Fragrance by LUKE

It is always with great excitement that I open a new box to discover a new fragrance!

The first thing you notice is its weight: the glass bottle and its hefty top makes it even heavier than the average fragrance. Then, wow the top!? What a statement this bottle is. It cannot go unnoticed on your bathroom shelf.

Then, the smell. And ‘yes’ I loved it.

What it is made of

Spicy top notes of Cardamom, and Ambergris topped with a subtle dash of fresh Lemonchello, blended with middle notes of Pogostemon Cablin, Ebony Wood, Aquatic Cyperus Papyrus and Rosewood, layered on a bed of sensual Tobacco Leaves, warm Musk and Oakmoss base. Voilà !

According to LUKE, Black Oud is the new headline fragrance, using the most expensive woody based as the major element of this heady smell.

Our verdict

It feels fresh, however still strong and also long lasting (something I really like). It is masculine, but has so much dimension because of the Lemonchello and spice.

A unique masculine fragrance, a perfect complement for day or evening wear.

A bit of background

Since forming in 2001 LUKE 1977 has become a leading contemporary fashion brand divided into LUKE the Technical Tailor and LUKE Sport.

Luke the Technical Tailor is a premium menswear offering. While LUKE Sport is a full lifestyle collection inspired by athleisure and urban street style.

Equally a home on the terraces or on a night out, the brand offers an exclusive look for an inclusive country; the United Kingdom of Luke.

With that in mind, LUKE have launched the new Fragrance LUKE Black Oud.

Where can I buy some

75ml LUKE Black Oud Eau De Toilette. £25 RRP. Shop on www.luke1977.com

About LUKE

Since its humble beginnings in the West Midlands in 2001 LUKE has developed into a leading contemporary menswear brand with a following stretching far and wide. Having grown with the support of key independent menswear boutiques the brand has evolved organically keeping all if its values, which sets it apart.

LUKE is a practical interpretation on contemporary menswear and has all the components of the modern lad, a gentleman, a working class hero and a bit of a rogue. The brand draws strong influences from the tough elements of its native Birmingham. Foundry worker meets fashionista, Luke’s taste envelopes all. Luke’s ethos is to put a fashionable twist on any men’s garment but without over designing to retain a cool masculine look. The brand offers an exclusive look for an inclusive country, the United Kingdom of Luke.

Visit www.luke1977.com

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